Limited Time Offer Battery Cover Promotion
一、Solution
1. Solution：
Provide limited time offer battery cover with low price and quality assurance.
2. Purpose：
Reduce the amount of customers who give up battery cover repairs, and reduce the cost of maintenance out of warranty. Attract price-sensitive users to repair to increase the maintenance volume.
3. Introduction：
There are some well function but have slight defects in appearance of battery cover in phone production. For the environmental protection and resource conservation, HQ has selected these products strictly, and going to give a discount promotion. In order to let the customers have one more choice to enjoy the low price product when having the maintenance out of warranty. At the same time, this can contribute to the protection of environment. We also will offer it for screen later.
4. Price：
Compared to normal battery, limited time offer battery cover has pricing advantage.
4.1 Factory price for limited time offer battery is 50% of normal battery factory price.
4.2 Suggested customer price for limited time offer battery is 65% of normal battery customer price.
Note：The following currency unit is priced at USD.
二、Content
Content | |
Model | Reno 5, Find X3 Pro; Follow-up models will be updated. |
Price | Suggested customer price: 65% of the normal battery price. |
Event Scenario | For out-of- warranty maintenance only. Use normal battery cover for in-warranty maintenance. |
Product Source | There are some well function but have slight defects in appearance of battery cover in phone production from HQ. |
After-sale warranty | Enjoy the 90-days warranty to replace a new limited Time Offer Battery Cover. (If there is a large area of paint falling off or other quality problems, you can replace a new normal battery cover) |
三、Promotion Requirements
1. Attention：
It is necessary to communicate with the user that limited time offered battery cover is produced by OPPO factory, has slight defects in appearance and discount price.
2. Promotion channels：
2.1 Service Center：
Service center must introduce to each Reno5/ Find X3 Pro series battery cover damaged customer that this model has limited time offer battery cover.
Follow up the other promotion policy.
2.2 Online：Integrate with other local festival activities to promote.
2.3 Send-in Repair：Service center introduces to each user who calls for Reno 5 and Find X3 Pro series battery cover that that this model has limited time offer battery cover.
2.4 Note：
When you publish any advertisement page for limited time offer battery cover. Pls be reminded to put below statement in the page.
Discount promotion will be given only to out of warranty or void warranty repaired units.
This Limited time offer is for the battery covers. The battery cover functions well but has slight defects in appearance during factory production. This is for environmental protection and resource conservation. And after the strict selection process, this type of battery cover is offered at a discounted price.
四、Procedure and Script
Steps：
1. Service guideline and introduction script：
“Your battery cover is severely broken/wearing. The Reno 5 series now has a limited time offer battery cover activity. It is produced by our OPPO factory. The price is much cheaper than the brand new battery cover. Do you have any interest?”
2. Take out the limited time offer battery cover to introduce：
“The limited time offer battery cover has only slight defects in appearance. You can see the defects is very slight and it is also can enjoy the 90-days warranty normally. Do you want to change the limited time offer battery cover?”
If customer refuses it. Your battery cover also needs to be replaced. It happened to be discounted in a special offer, and it is also covered by the original factory’s warranty for 90 days. Would you consider it? “
Customer refuses it again. Then go ahead to normal reception process.
3. When customer hand over the handset, build a connection with customer：
“You can add to my social account, the limited time offer battery cover will have more promotions and models in the future, and some of our OPPO membership activities that you can receive gifts. We can update information to you in time.”
五、Q&A
1. Is this battery cover produced by OPPO?
A：Sir/Madam, limited time offer battery cover is produced by OPPO. We have selected these products strictly.
2. Will this have quality problems?
A：Don"t worry. Only there is a very slight difference in appearance between limited time offer battery cover and brand new battery cover, and enjoy a 90-days warranty as normal.
3. Is this battery cover anti-drop?
A：Sir/Madam, the quality standard of the battery cover is the same as the brand new one.
4. Why doesn’t other models have this activity?
A：I am so sorry for it, because it’s a special offer. Currently only this model is available. We will update more models in the future. May I add your Wechat/Social account? I could update information to you in time.
5. Does it affect my use?
A：Don’t worry, it is slight difference in appearance that will not affect your use. The quality is the same as the brand new one and is guaranteed by the original factory for 90 days.
6. Why can't limited time offer battery cover participate in member discount activities?
A：Sir/Madam, the price of limited time offer battery is already at a very favorable price, and it is unable to participate in other activities.
Please refer to the attachment for the difference diagram between ordinary battery cover and limited time offer battery cover.